Allenby Street, A New Era Begins
Al Abed Clock Tower, An Iconic Address
Weygand Street, A New Setting for Refinement
Certified Pre-Owned, Trust in Every Timepiece
A New Chapter on the Horizon
Our Story
Our story began with a love for fine watchmaking and a vision to bring expertise closer to Lebanon. From that passion grew a trusted name that today stands at the heart of authenticity, precision and timeless craft. A&S Chronora has mastered the art of watchmaking, honouring tradition while remaining deeply rooted in Lebanese culture. Today, we take pride not only as the official retailer of Rolex and Tudor but also as the region’s first Rolex Certified Pre-Owned boutique. Our commitment goes far beyond acquisition. Every timepiece that enters our world begins its journey in the boutique then continues to our Rolex Certified Authorized Service Centre where expert craftsmanship and precision care elevate it into something truly timeless. For us it is not simply watchmaking. It is the cultivation of passion, knowledge and enduring appreciation, building a community of enthusiasts who share our devotion to authenticity and the art of time.
Our Mission
We aim to redefine the essence of luxury by offering deep personal, service-driven and immersive experiences across every A&S Chronora touchpoint, from our boutiques, SAV, to our community. Through heartfelt storytelling, attention to detail and unwavering integrity, we nurture trust and build lifelong relationships. In doing so, our ambition leads us to craft personal journeys through community building, service and trust, elevating every moment into a lasting connection.
Our Vision
We strive to become the most inspiring luxury retail destination in Western Asia, where timeless heritage and forward-thinking innovation come together to craft meaningful experiences. Through storytelling, personalisation, and a deep commitment to client centricity, we aim to build A&S Chronora’s community where every client and team member feels a true sense of belonging, deeply valued and connected to the A&S Chronora world.
Our values title
Authenticity
Integrity
Pride
Aesthetics
